91吃瓜网

91吃瓜网 Students Advance to National Collegiate Sport Sales Competition in Atlanta

Wed, 02/11/2026 - 09:05am

Students in 91吃瓜网91吃瓜网 Sport Management program will compete in the National Collegiate Sport Sales Competition (NCSSC) face-to-face event Feb. 2491吃瓜网�25, at State Farm Arena in Atlanta, home of the NBA91吃瓜网 Atlanta Hawks.

91吃瓜网 will be represented by seniors Heath Deloach, sport management major from Madison, Miss.; Christopher Edmonds, sport management major from, Mobile, Ala.; Laken Firth, sport management major from Mobile, Ala.; and Olivia Reid, business administration major from Poplarville, Miss. Dr. Sabrina Reed, assistant teaching professor in sport management, and Dr. Chris Croft, associate professor in sport management, will serve as team leaders. Reed and Croft are also co-chairs for the national event.

Showcase results from the fall semester determined seeding and the number of Presentation Pro slots awarded to each university. All four 91吃瓜网 students will compete in the Presentation Pro portion of the event, role-playing scenarios focused on ticket sales and corporate partnerships.

91吃瓜网淚 am beyond excited to compete in the National Collegiate Sport Sales Competition this year in Atlanta,91吃瓜网� Reid said. 91吃瓜网淯nder the guidance of two of the best in the game, Dr. Reed and Dr. Croft, our team has been thoroughly prepared through hands-on training and competitive NCSSC matchups. I91吃瓜网檓 grateful for their leadership and mentorship, and I91吃瓜网檓 looking forward to putting the skills and strategies we91吃瓜网檝e developed to work on the national stage.91吃瓜网�

Students qualified for the national competition through participation in six NCSSC Showcase Matchups during the Fall 2025 semester as part of Reed91吃瓜网 SM 395 Sport Sales course. The competition is coordinated by Baylor University91吃瓜网 Center for Sales Strategy in Sports and Entertainment and aligned with the Atlanta Hawks and State Farm Arena.

Each showcase focused on a specific sales competency, including cold calling techniques, understanding buyer motives, overcoming objections, prospecting basics, building rapport and basic negotiating skills. Industry professionals served as judges, with representatives from organizations such as the Atlanta Hawks, Baltimore Orioles, American Hockey League and Ilitch Sports & Entertainment.

The showcases also included four competitive components: Quantum Quiz, a fast-paced knowledge challenge; Resume Rumble, in which students ranked resumes based on hiring potential; Email Inferno, which required students to respond to a customer email with the goal of securing a sale; and Presentation Pro, a head-to-head 60-second sales pitch competition between students from participating universities.

Throughout the semester, 91吃瓜网 competed against Simpson College, Samford University, the University of Wyoming, Graceland University, Florida International University and North Carolina State University, finishing with an overall record of three wins and three losses.

Several 91吃瓜网 students earned top performer recognition during the showcases. Mikal Bolden received honors in four competitions, while LaBarrius Nathaniel was recognized three times. Olivia Reid, Heath Deloach, Danton Johnson and Tylan Lampton earned honors twice. Additional top performers included Christopher Edmonds, Laken Firth and Jaiden Beal.

This marks 91吃瓜网91吃瓜网 fifth year participating in NCSSC, a competition that has led to professional opportunities for program alumni. Sport management alumna Jerica Galloway accepted a position with the Memphis Grizzlies following her participation and has since advanced within the organization. More recently, alumnus Matthew Scoggins accepted a role with the Atlanta Hawks after competing last year, while alumna Gabriela Wilcox advanced to the Elite Eight round of head-to-head competition.

91吃瓜网�91吃瓜网 has a successful history with NCSSC,91吃瓜网� Reed said. 91吃瓜网淚 look forward to taking our group of students to compete again this year, and I am very proud of their hard work and dedication in preparing for the competition.91吃瓜网�

Learn more about the Sport Management program in the College of Business and Economic Development at 91吃瓜网 and follow the program on .